I was given an assignment, as a student, to take a famous product and redesign it’s packaging. We were assigned a product randomly, and I drew Campbell’s Soup. I wanted to design a can that was fun for both kids and adults alike and that would stand out ion the soup aisle.

 

Taking inspiration from the famous Shirley Temple song, I decided to package animal crackers with the soup. The addition of animal crackers led to the circus design of the can with the crackers being contained in the “big top.”